“CIBS (Cancer In Black Skin) is a visual campaign all about creating awareness and driving diagnosis of cancer in Black skin. CIBS helps to drive diagnosis to allow treatment at an early stage and is a free, personally tailored digital and local platform that offers tools and resources to young Black people. The campaign is intended for educational purposes on Instagram, alongside a diagnostic skin tracking app and a service idea to implement in “social sanctuaries” within the Black Community.”
BLACK & AWARE